When a financial app creates doubt, users don't retry. They leave.
I redesigned the funding and sending flows for users aged 40–65 encountering crypto for the first time. For that user, clarity and reassurance aren't nice-to-haves. They are the product.
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Scope:
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CONTEXT
First designer in six years. Starting from nothing.
I was the first designer in ByteWallet's six-year history. There was no system, no flows, no visual identity. What existed was a template-based product built without a design perspective. I inherited real users, real money moving through a broken interface, and no foundation to build on.
THE PROBLEM
Confusion in a financial app doesn't just frustrate. It costs.
Our core user was not a crypto trader. They were between 40 and 65, arriving through ATM placements across the US or Facebook ads, many using crypto for the first time. Four failure points kept surfacing.
SUPPORT TICKET


“The 3D visuals and website design Sebastian created have taken our online experience to a whole new level. It truly reflects the luxury we provide, and we've noticed a big jump in client interest.”
Jason Broom — CEO of Luxuryal
DESIGN APPROACH
Audit first. Design where the friction actually was.
Before touching any UI I audited the existing flows to identify exactly where users were carrying cognitive load the product should have been carrying. The goal wasn't aesthetic improvement — it was functional clarity at each decision point.
The redesign had real constraints. Financial compliance required confirmation steps at fixed points that couldn't be removed or reordered. Legacy systems meant fee data couldn't surface dynamically — fee disclosure had to happen at the review screen rather than updating live as users typed. Every constraint shaped a decision.

This transformation empowered the luxury planes company to align their digital presence with the high standards of their services, creating a polished and exclusive experience that resonated with their target audience.

The client sought to enhance their digital presence and attract an elite clientele. Their existing online experience lacked the sophistication and exclusivity that their brand represented, resulting in missed opportunities for customer engagement.


“The 3D visuals and website design Sebastian created have taken our online experience to a whole new level. It truly reflects the luxury we provide, and we've noticed a big jump in client interest.”
Jason Broom — CEO of Luxuryal

This transformation empowered the luxury planes company to align their digital presence with the high standards of their services, creating a polished and exclusive experience that resonated with their target audience.

